Book Marketing
A complete ecosystem
France's No.1 in musical equipment sales • 63M€ in revenue • 90 employees
300 000 visitors/year
+ Pro Audio Dept. + B2B
1200 brands
online
schools & conservatories
equipment sales
A powerful media
Our social networks
Digital presence
Woodbrass gives you access to spaces on the site to position your brand, showcase your products or ranges, and target users with relevance.
Your store on Woodbrass.com
We offer you a space exclusively dedicated to your brand. A genuine store within Woodbrass, the Shop-in-Shop is designed in your colours.
Landing Page
Shop in Shop
Shop Arturia
View store →
Shop Focusrite
View store →Alma Financing & Woodbrass Days
Targeted one-off campaigns
Fees covered for instalment payments. Give customers the flexibility to pay in several instalments at no extra cost.
Woodbrass Days - 4 campaigns a year
Financing offered during the year's key events to boost your sales and visibility.
Social Media
Organic
Creation and distribution of content to build a lasting presence on social media.
Strengthens brand awareness and image
Creates engagement and trust
Supports the performance of sponsored campaigns
👉 Essential for establishing the brand over the long term.
Sponsored
Distribution of advertising content to precisely targeted audiences (age, interests, geolocation, behaviours).
Meta Ads: reach a qualified audience with strong purchasing power
TikTok Ads: capture a young, engaged audience, with TikTok as a search engine
👉 Ideal for quickly generating visibility, leads and sales.
Formats
Vidéo (Reel, Short, TikTok)
The most consumed format, huge viral potential.
Giveaway Post
Ideal for expanding your audience through cross-posting and follower acquisition.
Story
Temporary format (24h), interactive (poll, quiz, links).
Content creation
Woodbrass offers to produce advertising and demo spots, organise collaborations with media, artists and creators, and set up events and showcases.
Natural & brand formats
Lifestyle, unboxing
Product & educational formats
Face cam / subtitled voice-over. Presentation, feature focus, tips.
Event & partner formats
Collaborations with media and creators.
Examples of collaborations
Equipment fleet
Video & podcast studio
Professional equipment for your audiovisual productions.
Scan Cube
360° shooting for your products.
Lifestyle space
Sets and atmospheres for creative shoots.
Blog articles
Publishing an article on the Woodbrass blog means becoming part of musicians' purchasing journey. Targeted exposure, premium content tested by specialists, a 24/7 awareness driver.
Affiliates and content creators
We offer partnerships with a network of content creators. Strengthen closeness with your target customers and benefit from wide reach. Product seeding is at your expense. Minimum duration 2 weeks.
SiFaSile
Shuba K
Projet Home Studio
Florent Passamonti
Grow your market share quickly
Increase your brand's visibility on Google among musicians searching for what you offer. Google Shopping is a cost-effective channel against Thomann, Amazon, Gear4Music, Bax-shop...
Partner Brand
Co-financed scheme
Google Shopping
Woodbrass.com
What the brand gains:
Woodbrass Stores
4 stores on Avenue Jean Jaurès in Paris
History of Woodbrass
A team ready to listen
Rates
Presence on our site (excluding creative package)
* One month duration. Extension with additional fees.
Communication levers (excluding creative package)
** Contribution to the overall budget. Details on request.
Video (travel costs invoiced, venue rental from 100€/day)
Graphic design
Our marketing formats & assets: View formats →